Listen to the spot! (Edited by Lenny)
Flatsigned Press claims national radio host Don Imus insulted the company last year in ads it paid for to promote a book by Former President Gerald Ford on the Warren Commission’s investigation into the 1963 assassination of President John F. Kennedy.
And now they’re suing.
In the lawsuit, filed in Manhattan’s state Supreme Court, FlatSigned Press Inc. says Imus insulted the company last year in ads it paid for to promote a book by Ford on the Warren Commission’s investigation into the 1963 assassination of President John F. Kennedy.
On his “Imus in the Morning” show, the talker told his listeners and viewers the publishers “have been waiting for (Ford) to croak so they can unload these (books),”
Court papers also claim that at a point where Imus was supposed to say Ford hand-signed the books before he died, Imus asked, “How else would he sign them, with his foot?” the lawsuit says.
Other complaints by the Nashville based publisher was Imus calling the ad spots “cheesy,” and saying of Ford’s death, “Now that he’s flatLINED, you go to flatSIGNED.com,”
Marc Held, FlatSigned’s lawyer, said Thursday that Ford approved the book and signed the copies FlatSigned was selling. Imus was told to read the script “word for word” and not insult the sponsor, “but he kept doing it,” Held said.
The story continuuuuues
My only question is had they ever heard the show before?