Imus Still Going One Year After the ‘Blacklash’
Jeff Bercovici reporting for Condé Nast on Imus’ Anniversary Show
Talking about the milestone this morning with Karith Foster and Tony Powell — two African-American comedians he brought on to insulate himself from charges of racism — the I-man fell prey to a wee Freudian slip, asking them if they had encountered any “blacklash” after throwing their lots in with him. (He quickly corrected himself.)
Bercovici also reported;
- The Anniversary Show featured 1/2 hour sponsorships including appearances. (Explains that Audi Guy on-air, Imus seemed to be in love with his voice.)
- There was an invitation only viewing party for the Imus family of advertisers at the Rainbow Studio. (Explains the references to Imus’ “corpulent sales staff”. Is anyone buying genius salesman Bob Gelb as being big boned?)
- Imus is now on 50 Stations which is more then the 47 he was on with WFAN. (Thought Imus crossed this threshold long ago.)
- Morning Time slot is driving greater revenue then Curtis and Kuby had. (No surprise) Read|More
Imus’ guest selection for the Anniversary Show (all power rotation guests) was superior. Guests included Alexis Glick who is an Anchor and Vice President of Business News at I-Sponsor FOX. Political Pundit Mary Matalin who along with her husband James Carville were Imus stalwarts during the bad days. Rounding out the guests on the big anniversary show was Comedian and Social Commentator Dick Gregory, who has become an I-Fav over the past year.
Imus read a touching email to the entire cast from Carol Foster congratulating the Imus program on the one year anniversary. Carol is Karith’s mother and a member of the NABJ . K-Mom noted how surprised she was by the number of her friends who listen to and commented on the program to her.